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Generous Marketing | How Being Nice Can SkyRocket Your Business | Marketing With Knowledge & Giveaways

Posted by ncmedia in: Branding & Design, Making Money Baby!, Top Level Random Posts

It’s funny nowadays that so many pirates have polluted forums, infested networks, taken control of the industry and consider themselves ‘the elite’ if there is such a thing… Some of these people are simply what I like to call ‘Virtual land owners’ - Their real estate online is ‘hot’ - they monetize by simply ‘being there’ with a great .com and a big head start in the industry… Lucky them huh? They get free user generated content, discussions, rantings, bashings, advice, chatting, creating pages and pages of backlinks and keyword stuffing << I just did it actually, just by trying to describe this process, go look up ‘generous marketing’ - .5million + results and I’m on page one within 2 hours (at time of this posting I’m at #3 - this lil’ blog of mine has some ‘juice’! **EDIT: now on page 2 ((the following day)) - however google sometimes reindexes or crawls and updates if you add/change pages, so generous marketing keyword << goes there, let’s see if re-adding the phrase “generous-marketing” a few times and changing my headline makes a difference and bumps me up again, I will update this part tomorrow or the next day) ((EDIT #2 - Following day - Now I’m on Page 1 - result #2!! this is for both google.ca and .com - it….worked;)) … Anyway so you think that if you could just get a site that gives you free content auto-generated and indexed quick, you can just throw some adsense in there - or some affiliate programs - or both (not recommended), that you can cash in the online cow and auto-pilot your revenue right?

Let’s take a different approach on things for a second though. Let’s talk about just good old marketing. When you get exposed to enough of it or have to look after many of your own clients, you see that sometimes the most bizarre techniques can actually get you the biggest results. Let’s look at internet marketing for a second, and the various ways we ‘do things’ in our day to day. We pick products to endorse, we buy ads everywhere, we get domains and set up tiny urls, we get opt-ins and autoresponders, we do upsells and retention campaigns, we re-cycle lists to keep trying to monetize them, we partner with others to do all of the above on a bigger scale… all in the hope of getting sales, affiliates, and at the end of the day consider yourself a good marketer paying his/her way through life with an internet connection…handsomely, hopefully!

Ok so ‘that other thought’ - everyone likes ‘free’ right? And everyone likes ‘money’ right? When you launch a campaign based around generous marketing or as I like to call ‘karma’ marketing - you have no idea what kind of buzz you can generate! Car manufacturers give cars away at promos or car lots all the time as prizes , in a branding effort, or a community effort, balloons are given away to kids at carnivals for the same - the feeling - the thought - it’s memorable and you’ll come back next time with a smile…. Marketers do it ‘every day’ and they do it in many different ways… but - there IS usually a catch, there IS usually someone, somewhere - that will want to monetize you or put other offers in front of you, I am no different! However this can also be done in a transparent way and under a good light…

Imagine if… you could offer someone some solid - genuine advice today. No really - some information that they perhaps were ‘craving’ for and having a really hard time finding… You might think of consulting or lawyering or a specialist you might hire or have hired. Now if YOU were the person that had the knowledge and information, how valuable would it be to you if you gave it away to your peers for free? How much ‘detail’ would you share? How much do you think you would be appreciated for offering someone that information - that could in fact make a big difference in their pockets and earnings? Sounds fishy right? of course, we’re all use to it - however when you have something people want, and you do a contest or a giveaway that is money related, you’re going to see that the response is huge and you will make an impression…

Here are two examples of such experiences, this goes to further shed light on a mass scale of all of the above.

How To Do A Giveaway Launch:
http://forums.digitalpoint.com/showthread.php?t=811869 - Good Karma Marketing

Best ClickBank Starter Tips >> Getting Rep For Your Free Knowledge:
http://forums.digitalpoint.com/showthread.php?t=831441- Generous Marketing

Next time you’re thinking of a hot promo - allocate a part of your efforts to a giveaway. Bonuses seem to run a large portion of the daily sales for many people - adding bonuses to your offers along with free knowledge, well - now we’re ‘talking’….

Make it a great day!
Norb.

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